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Samantha is a senior associate in Baretz+Brunelle’s New York office. She joined the team after graduating in 2021 from the University of Michigan, where she majored in communication and media studies. She specialized in marketing through the Michigan Ross Cappo Sales Track.

Samantha was a member of the American Advertising Federation at Michigan. As a member, she conducted research and helped create an advertising campaign for the National Student Advertising Competition.

Prior to joining Baretz+Brunelle, Samantha interned at a music marketing agency and a fashion agency, where she conducted research on industry trends to inform new client initiatives. At the music marketing agency, she coordinated media outreach to promote clients following song releases.