847 732 8167 | rpenzell@baretzbrunelle.com
As a senior director, Robbie develops and executes digital strategies that drive business development efforts. A marketing veteran and skilled collaborator, he has helped numerous brands expand their market share and strengthen client relationships through engaging, tailored, analytics-driven marketing campaigns.
Robbie has played a central role in engineering digital marketing strategies in the legal industry. He led the digital marketing efforts at Burford Capital, the world’s largest litigation funder and the first to be listed on the New York Stock Exchange. There he oversaw digital marketing strategy, designing an array of content-, advertising-, social media-, and email-centered initiatives built on cutting-edge marketing automation software. Prior to Burford, Robbie managed digital marketing at Gerchen Keller Capital.
Robbie also engineered successful digital and content marketing strategies for Enova International, a publicly traded, multinational fintech company. During his tenure, he built strategic, multi-channeled marketing campaigns that drove an increase in revenue and customer growth across multiple brands.
Based in Baretz+Brunelle’s Chicago office, Robbie will expand B+B’s innovative digital marketing offerings to law firms and other businesses operating within the legal industry. He is a graduate of the University of Missouri.
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